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Features

Email Marketing Features for Businesses

Data Depot's new Self Service Email Marketer Service is the perfect choice for businesses looking to send email campaigns, newsletters, welcome emails, special promotions, auto responders and more to their leads, contacts and customers.

How does it work

24 hours a day clients can login into our web based portal with a user name & password. Upload their list, upload a HTML, text document or use 1 of our professionally designed templates & schedule when they want it to go out. Data Depot handles the back end; the server, isp relationships, & opt outs.

Quickly setup and manage many offers with many creatives:

  • Download suppression lists directly by entering a url.
    • Data Depot Email Marketing allows you to download suppression files directly by entering in a URL rather than the 2 steps of downloading a file to upload later which some of our competitors require.
  • Automated creative processing and image deployment.
    • When a creative is entered into Data Depot Email Marketing all the links are replaced with tracking server urls and the images are downloaded and hosted on the mailing domain.
  • Quickly setup offers with multiple senders, subjects, and creatives.
    • Mail all possible combinations and track each individually. Drop low performing combinations and use only the best performing combinations when mailing the offer again.
  • Categorize offers to segment your lists and reporting.
    • By tracking responses to offer types subscriber interests can be inferred, recorded, and used for future mailings.
  • Automated offer rotation management
    • In Data Depot Email Marketing create an Offer Queue and never need to think about what offer to select. Simply choose the next offer from the queue. Queues can be populated manually or based of specified selection criteria.
  • Images automatically stored on mailing server from offer or email.
    • Setup an offer once in Data Depot Email Marketing and then send it from different servers without doing any additional configuration. The images and link redirects will be setup on the server automatically.
  • Personalize your emails with extended data.
    • Use extended data from your lists to make subscriber specific emails like using the subscriber's first name in the subject.
  • Associate suppression lists to offers.
    • When sending an offer Data Depot Email Marketing knows what suppression lists to use based on association and prevents needing to keep track of what suppression lists are required for each offer.
  • Suppression list expiration management
    • Offers with set expiration selected will automatically be expired when the suppression list becomes out of date and gives a reminder to refresh.
  • Unique click and image urls in each email.

Schedule, view statistics, review reporting then analyze:

  • Schedule mailings to start at specific times.
  • Weekly and daily schedule view.
    • See an entire week of scheduling at a glance to quickly make scheduling decisions.
  • Scheduling tools make maximizing resources easy.
    • View current resource usage metrics to quickly assess what is happening now.
  • Each creative is tracked individually.
    • Find the best performing combinations of subjects, senders, and creative. Group results from mailing by domain.
  • Customer tracking login.
    • Allow your clients to monitor real time statistics for mailings of your choice.

List management:

  • Search data by email address, tracking identifier, or any extended field.
  • Generate reports from your lists.
    • Organize your data into more valuable lists.
  • Segment your list by offer category according to responses.
    • Enhance future mailings by selecting subscribers that have responded to similar offers in the past.
  • Sanitize your lists by removing incomplete or bad data.
    • Bad data wastes valuable resources and creates complaints.
  • List grouping provides additional reporting possibilities.
  • Export by status an entire list or select based on mailing results.
  • Associate one suppression list to many offers.
    • No need to setup the same suppression file over and over again.
  • Assign global suppression lists that will be used for every mailing.
  • Fast import, capable of tens of millions of rows.
  • List Copy and Append features to organize your data.

Append from one list to another:

  • Create new more valuable lists.
    • Combine selected columns from multiple lists by matching common fields.
  • Match email addresses from email lists with postal only lists.

Centrally and efficiently manage Internet resources:

  • Manage many servers on many networks with many ips.
  • Complaints processed as they are received.
    • The content of each is stored for future review and reporting.
  • Domain Queue scheduling feature for automatically choosing the best available resource.
  • Automatic rdns and dns verification.
    • Warnings are given when domains are not configured properly.
  • Add and configure new domains yourself in Data Depot Email Marketing.
  • Full service server management.
    • Add a server to your account simply by giving us login information.
  • Automated monitoring and system response.
    • We fix issues before they become problems and notify you when necessary.

On demand consulting:

  • We go beyond the capabilities of our webapp.
    • Our technical team is at your disposal. We develop customer specific applications and add features regularly. We are here to accommodate your every email marketing and list management needs.
  • Review and recommendations.
  • Deliverability and ISP relations